PROBLEM These challenges are not temporary. While many countries in the Global North have accelerated COVID-19 vaccinations, countries in the Global South, the source of nearly all coffee supply chains, may not see a vaccination rollout until 2023. With new variants cropping up regularly and the potential for another global pandemic perpetually on the horizon of our increasingly globalized world, travel disruptions may become more of a norm than an aberration. SO, HOW CAN WE ENSURE EVERY ACTOR ALONG COFFEE SUPPLY CHAINS, FROM THE FARMERS TO THE CONSUMERS, CAN BE INCLUDED IN THE PROCESS AND TRUST THE DATA PRODUCED, WITHOUT VERIFYING THE CLAIMS MADE WITH THEIR OWN EYES? 2
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